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Privacy Policy

Last updated: February 9, 2026

1. Introduction

Rule Forty (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website ruleforty.com or use any of our applications (collectively, the “Services”).

Please read this Privacy Policy carefully. By accessing or using our Services, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Information You Provide

We may collect information you voluntarily provide, including:

  • Name and email address when you contact us or subscribe to notifications
  • Feedback and correspondence when you communicate with us
  • Account information if you create an account on any of our applications

2.2 Automatically Collected Information

When you access our Services, we may automatically collect:

  • Device information (type, operating system, unique device identifiers)
  • Log data (IP address, browser type, pages visited, time spent)
  • Usage data (features used, actions taken within our applications)

3. How We Use Your Information

We use the collected information to:

  • Provide, maintain, and improve our Services
  • Respond to your inquiries and provide customer support
  • Send you updates about our apps and services (with your consent)
  • Detect, prevent, and address technical issues and security threats
  • Comply with legal obligations

4. Information Sharing

We do not sell, trade, or otherwise transfer your personal information to third parties. We may share information only in the following circumstances:

  • With service providers who assist in operating our Services
  • When required by law or to respond to legal process
  • To protect our rights, privacy, safety, or property

5. Data Security & Dual-Layer Protection

We take the security of your data seriously. Rule Forty employs a dual-layer security protocol to protect all user information:

  • Transport-Layer Encryption (TLS 1.3): All data transmitted between your device and our servers is encrypted using industry-standard TLS 1.3. This ensures that information cannot be intercepted or read by unauthorized parties during transit.
  • Application-Layer Encryption (AES-256): Any sensitive data that must be stored for application performance and service delivery is encrypted at rest using AES-256-bit encryption. This means even in the unlikely event of a data breach, the encrypted data remains unreadable without the corresponding decryption keys.

In cases where our applications require access to certain device permissions or personal data to ensure app performance and delivery (such as step-counting in WalkUp Alarm), we collect only the minimum data necessary and ensure everything is processed locally on your device whenever possible. When cloud processing is required, all data passes through both layers of our security protocol before storage or analysis.

We conduct regular security audits, maintain strict access controls, and follow the principle of least privilege across all our systems. No method of electronic transmission or storage is 100% secure; however, our dual-layer approach significantly reduces risk and reflects our commitment to protecting your information at every stage.

6. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access, correct, or delete your personal information
  • Object to or restrict processing of your data
  • Data portability
  • Withdraw consent at any time

7. Children's Privacy

Our Services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13.

8. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last updated” date.

9. Contact Us

If you have questions about this Privacy Policy, please contact us at contact@ruleforty.com.

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